Can You Make More Money With A Mobile App Or A PWA?

Let’s be honest. The idea behind building mobile apps, websites or any other branded platforms online is to make money, right? Your clients have contacted you to do this for them in order to maximize their results and, consequently, their profits. If money didn’t matter, they’d use a free website builder tool to throw something — anything — up there and you’d no longer be part of the equation.

Money does matter, and if your clients don’t see a huge return on their investment in an app, it’s going to be quite difficult to sustain a business built around designing apps.

Today, I’m going to talk about why app monetization needs to be one of the first things you think about before making a choice between designing a mobile app or PWA for your clients. And why the smartest thing you can do right now is to steer profit-driven clients to a PWA.